Learn from social selling to make your e-mails hot

By Stefan Johansson

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About Stefan Johansson

Stefan is the author of the Sales Process Blog and the founder of the start-up Sales Scenario. Marathoner and huge fan of AC Milan, Italy.

New social media techniques are essential for your sales success. However, one part of your sales lead production is still left to be traditional, such as sending a prospecting e-mail. The challenge is though, it’s getting harder to create sales leads from traditional methods. So what to do?